Pickering shopping mall celebrating a rebrand Saturday

The newly named Shops at Pickering City Centre shopping mall is having a party Saturday and is inviting shoppers and residents to help celebrate.

The formerly-known-as Pickering Town Centre will hold its grand opening for the rebrand from 11 a.m. to 2 p.m. Saturday, with a celebration featuring a grand prize and retailer giveaways and community performances, as well as a ribbon cutting to mark the occasion.

There will also be kid-friendly fun with crafts, balloon giveaways and face painting, as well as a chance for the kids to meet Chase and Sky from Paw Patrol.

Opened in 1972 as Pickering Sheridan Mall, the shopping plaza was known for most of its existence as Pickering Town Centre and boasts more than 150 stores.

The mall has undergone a major transformation this year as it prepares for life as the centrepiece in the Pickering CityCentre development. The rebranding has included new signage, a website redesign, social media overhauls, and other updates to align with the new development.

The downtown transformation of the Pickering CityCentre project (led by a partnership between CentreCourt Development, Salthill Capital and Cowie Capital) is one of the largest and most ambitious mixed-use developments in Canada and will be tied in to the shopping mall.

The project will see a 55-acre community with 12,000 residential units in 20 mixed-use condominium developments with heights ranging from nine to 55 storeys.

Pickering CityCentre will also include nearly 130,000 square feet of office space in the first phase, with the office component also getting a re-brand as ‘The Offices at Pickering City Centre.’

Part of the east side of the mall has already been demolished to make way for the new development but the rest of the shopping mall will remain largely intact and form an integral part of the project, which has a spokesperson for the development partners “very excited” about the future as the mall becomes a “pillar” of the new community.

“Pickering Town Centre has been a community hub for many loyal customers and exciting brands, and we aim to build on this reputation as we develop Pickering CityCentre,” said Salthill General Manager of Property Management Eva Chapman. “The development will offer residential, office, and of course retail, with the aim of better servicing the community and maintaining our position as the first choice for the Pickering community to live, dine, shop, and play.”

Pickering CityCentre development